goodpeople
brands we’ve built for
brands we’ve built for
brands we’ve built for
projects.
proof of what happens when good people get to work.
projects.
proof of what happens when good people get to work.
why choose us
why choose us
why choose us
damn good people,
doing damn good work.
damn good people,
doing damn good work.
built to turn ambition into impact, we find the edge others miss. the truth everyone feels but no one names, or the spark hiding in plain sight. then we shape it into strategy, story, and campaigns that are human, sharp, and unignorable.
what we do
what we do
what we do
services.
services.
(001)
strategy
we turn ambition into a plan. sharp positioning, a clear story, and moves that create measurable growth.
Categories
brand positioning
research & insights
messaging frameworks
campaign strategy
content strategy
go-to-market planning
strategy
(002)
brand
we give that plan a voice with identity, messaging, and design people can’t ignore.
Categories
brand identity
guidelines & systems
messaging & tone of voice
storytelling
refreshes / rebrands
visual identity systems
brand
(003)
creative
we bring it to life with work that connects, sells, and sticks.
Categories
campaign development
content creation
advertising
experiential & OOH
video & motion
creative
(001)
strategy
we turn ambition into a plan. sharp positioning, a clear story, and moves that create measurable growth.
Categories
brand positioning
research & insights
messaging frameworks
campaign strategy
content strategy
go-to-market planning
strategy
(002)
brand
we give that plan a voice with identity, messaging, and design people can’t ignore.
Categories
brand identity
guidelines & systems
messaging & tone of voice
storytelling
refreshes / rebrands
visual identity systems
brand
(003)
creative
we bring it to life with work that connects, sells, and sticks.
Categories
campaign development
content creation
advertising
experiential & OOH
video & motion
creative
(001)
strategy
we turn ambition into a plan. sharp positioning, a clear story, and moves that create measurable growth.
Categories
brand positioning
research & insights
messaging frameworks
campaign strategy
content strategy
go-to-market planning
strategy
(002)
brand
we give that plan a voice with identity, messaging, and design people can’t ignore.
Categories
brand identity
guidelines & systems
messaging & tone of voice
storytelling
refreshes / rebrands
visual identity systems
brand
(003)
creative
we bring it to life with work that connects, sells, and sticks.
Categories
campaign development
content creation
advertising
experiential & OOH
video & motion
creative
about us
about us
about us
goodpeople
goodpeople
we're not here to be everything. we’re here to be the difference.
we're not here to be everything. we’re here
to be the difference.
we're not here to be everything. we’re here
to be the difference.
good people is a collective of strategic and creative doers. some of us are here full-time, others join to assemble the right mix of talent for your needs. we’ll jump in for one-off projects or stick around as your long-term partner.
goodpeople
goodpeople
goodpeople
the faces behind the projects.
the faces behind the projects.
we’ve been inside big agencies and worked on big brands. but we’re builders at heart. entrepreneurial, restless, and wired to punch above our weight.
founder, managing director
chris bernardi
obsessed with clarity. driven by ambition.
founder, managing director
chris bernardi
obsessed with clarity. driven by ambition.
founder, managing director
chris bernardi
obsessed with clarity. driven by ambition.
executive creative director
josh blasingame
allergic to safe. addicted to standout.
executive creative director
josh blasingame
allergic to safe. addicted to standout.
executive creative director
josh blasingame
allergic to safe. addicted to standout.
© 2025 goodpeople
let’s talk.
tell us about your ambition.
we’ll shape it, voice it, and bring it to life.
quick response.
if you’re ready to create and collaborate, so are we.
clear next steps
we’ll turn the conversation into a roadmap you can actually use.
let’s talk.
tell us about your ambition.
we’ll shape it, voice it, and bring it to life.
quick response.
if you’re ready to create and collaborate, so are we.
quick response.
we’ll turn the conversation into a roadmap you can actually use.
© 2025 goodpeople
let’s talk.
tell us about your ambition.
we’ll shape it, voice it, and bring it to life.
quick response.
if you’re ready to create and collaborate, so are we.
quick response.
we’ll turn the conversation into a roadmap you can actually use.